Ukususela kumaxesha amaninzi asesikweni okanye angekho sikweni, ndihlala ndisiva abathengisi okanye abaphathi bemimandla bethetha ngento yokuba abathengisi bezithuthi zombane ze-EEC abalulanga ukulawula, kwaye abaphulaphuli imibuliso.
Okokuqala, makhe sijonge kwiqela labathengisi bezithuthi zombane ze-EEC. Baliqela ngayiphi indlela? Kutheni abavelisi bethumela abathengisi ukuba bancede aba bathengisi bezithuthi zombane ze-EEC? Yintoni injongo yokulawula abathengisi beemoto zombane ze-EEC? Abathengisi balikhonkco kunye nebhulorho edibanisa abavelisi kunye nabasebenzisi bokugqibela. Banoxanduva lokuthengisa izithuthi ze-EEC umenzi wezithuthi zombane kwaye benze umsebenzi olungileyo wokuthengisa kwangaphambili, kwiintengiso kunye neenkonzo emva kokuthengisa! Ukuze ufumane inzuzo kumahluko wexabiso lokuthengisa izithuthi kunye nenkonzo emva kokuthengisa.
Ke kutheni umenzi ethumela umthengisi ukuba ancede umthengisi wezithuthi zombane ze-EEC? Injongo ephambili yabavelisi ukuba bathumele abathengisi ukuba bancede kukuncedisa abasasazo bavule imarike yendawo, bamise umfanekiso we-brand, bancedise ekuthengiseni iimveliso, ukuseka igama elihle, ukuseka ishaneli yokuthengisa ezinzileyo, kwaye ekugqibeleni bafezekise imeko yokuphumelela kubavelisi. Ke ngoko, abaphathi apha bagxile “ekuqiqeni”! Lawula abantu, abalawuli, kunye neemveliso ukwenza umthengisi abe ngcono, kwaye uvumele umthengisi wezithuthi zombane we-EEC akuqinisekise, ngoko umthengisi uya kuba lula ukulawula!
Abanye abantu bathi uthetha lula. Indlela yokulawula? Kutheni uzikhathalele?
Abanye abantu bathi ukuba ngabahlobo kunye nabazalwana kunye nabathengisi bezithuthi zombane ze-EEC! Wonke umntu uyakhathalelana.
Kukwakho abantu abathi ukunceda abathengisi benze izinto ezilungileyo kwaye benze abathengisi abafana nawe.
Abanye abantu bathi ukunika izinto ngaphandle kwepolisi kukuba nobubele kumthengisi, ukuze abe neentloni zokungazithengisi iimveliso zam.
Kukho iimbono ezininzi ezahlukeneyo, kwaye zonke ziyinyani, kodwa yintoni engundoqo? Undoqo kukuvumela abathengisi bakuqinisekise ukusuka ngaphakathi ngaphandle! Abantu bakwaYidefu banokwenza ukuba umthengisi akuhloniphe, kodwa akanakwenza ishishini nawe. Ukucenga abantu abanetalente, uyakuxabisa, kodwa akakuphathi njengomhlobo. Ukukholisa abantu ngamandla kukuboleka amandla enkampani, njengeteknoloji, umgangatho, emva kokuthengisa kunye namanye amandla eqela, ukumnika iinkonzo ezahlukeneyo. Unokulandela inkampani, kwaye i-charisma yakho ayinakwanela!
Abathengisi bezithuthi zombane ze-EEC abangabasebenzi bomenzi, kwaye abayi kucela umenzi ukuba ahlawule ipeni. Bathenga iimpahla ngemali, ukuze benze ingeniso engakumbi kwaye babe nekamva elizinzileyo nelithembisayo. Ke ngoko, abaphathi babathengisi kufuneka bathembele kwizakhono zokwenyani, hayi ukuphatha isidlo kunye nokubiza abazalwana noodade. Leyo yindlela, ayisosiphelo! Ukulawula umthengisi kakuhle, kufuneka aqiniseke.
1. Abathengisi bezithuthi zombane ze-EEC banobunzima, kufuneka ufumane izisombululo. Ngokomzekelo, abaninzi abathengisi bezithuthi zombane ze-EEC baqala kwiinkosi zolondolozo. Abanankcubeko, abazi kakhulu ngeekhompyutha, kwaye abazi kakhulu malunga neentengiso kunye nemisebenzi yokuthengisa. Bajongana nemigaqo-nkqubo engqongqo yendawo xa kufikwa kuluhlu, ngoko ke uxanduva lomthengisi kukunceda. Basombulula iingxaki abahlangabezana nazo, kungakhathaliseki ukuba baya ekhaya, ukucwangciswa kopapasho, kunye nemisebenzi, balungiselela ngokufanelekileyo kwaye badibanise amava abalaseleyo kwezinye iindawo kunye neemfuno zendawo, ukuze basombulule ngokwenene iingxaki kwaye bakhonze ngokwenene abathengisi bezithuthi zombane ze-EEC.
2. Ngayo nayiphi na imfuno yemarike yabathengisi bezithuthi zombane ze-EEC, kufuneka ube nombono ojonge phambili kunye nezicwangciso zokuphunyezwa. Ukuba abathengisi bezithuthi zombane ze-EEC babeka phambili iingcebiso zemveliso okanye iingxaki, mhlawumbi bafumana izisombululo kwiingxaki abadibana nazo ngexesha lokuziqhelanisa, okanye kukho iimodeli ezishushu kwiimarike, benza iziphakamiso zokulandela, kwaye umphathi wentengiso kufuneka athathe i-essence kwaye amkele i-Landela kwaye uqalise izicwangciso kunye nokubeka iziphakamiso ezijonge phambili zokuvumela imarike ukuba ihambe "kwimilenze emibini". Umsasazi unokwenza imali ngeemveliso ezahlukeneyo, kwaye uyakuxabisa ngokusuka emazantsi entliziyo yakhe.
3. Xa umthengisi we-EEC isithuthi sombane ediniwe okanye engafumani lwalathiso, usisibane sokukhomba! Enoba ngumsebenzi waseofisini okanye ngusomashishini, kukho amaxesha okuba badinwe, ngoko indlela yokubakhanyisela nokubakhuthaza, ukuze babe nomcebisi onokubahenda, nomhlobo onokuthetha ngeenkathazo zabo, aze abanike ukhuthazo nenkxaso yokomoya.
Ixesha lokuposa: Sep-14-2021